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Connections

Hungry Jack's
(Food and Beverages)
Burger Ranch
(Food and Beverages)
Tim Hortons
(Undefined)
TPG Capital
(Finance and Banking)
Burger King Israel
(Food and Beverages)
Bain Capital
(Finance and Banking)
Backstreet Boys
(Music)
 

See also

Burger King

Knowledge Identifier: &Burger_King

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Burger King

Global chain of hamburger fast food restaurants headquartered in unincorporated Miami-Dade County, Florida, United States add

Category: Business (1)

Founded in 1954.

Countries: United States (41%), (19%), United Kingdom (10%)

Main connections: Hungry Jack's, Burger Ranch, Tim Hortons

Linked to: American Bar Association, Dana-Farber Cancer Institute, Delaware corporation, Emory University

 

Timeline


 

This timeline needs to be reviewed and corrected, as it has been automatically generated from multiple web sources.
Please help improve it by adding dated informations, images and videos about Burger King.


1954

After Insta-Burger King ran into financial difficulties in 1954, its two Miami-based franchisees, David Edgerton and James McLamore, purchased the company and renamed it Burger King add something

 

After being acquired by its Miami, Florida, franchisees and renamed to its current moniker in 1954, BK began expanding the breadth of its menu by adding the Whopper sandwich in 1957 add something

 

Burger King has been involved in several legal disputes and cases, as both plaintiff and defendant, in the years since its founding in 1954 add something

 

Since its foundation in 1954, Burger King has employed varied advertising programs, both successful and unsuccessful add something

 

The Burger King menu has evolved from a basic offering of burgers, French fries, sodas, and milkshakes in 1954, to a larger, more diverse set of product offerings add something

 

David Edgerton - On March 1, 1954, he opened the restaurant Insta Burger King in Miami , Florida, U.S. On June 1 of the same year, he met James McLamore and the two founded the Burger King Corporation


1957

In 1957, the Whopper was the first major addition to the menu; it has since become Burger King's signature product add something


1959

After the company faltered in 1959, it was purchased by its Miami, Florida franchisees, James McLamore and David R. Edgerton add something

 

When Burger King Corporation began franchising in 1959, it used a regional model where franchisees purchased the right to open stores within a geographic region add something


1967

They ran the company as an independent entity for eight years , before selling it to the Pillsbury Company in 1967 add something


1968

Burger King (Mattoon, Illinois) - The restaurant's owners claim it is the "original" Burger King; the 1968 court case between this restaurant and the larger Burger King is a well-known case in United States trademark law


1969

Shortly after the acquisition of the chain by Pillsbury, it opened its first Canadian restaurant in Windsor, Ontario, Ontario in 1969 add something


1970

BK's Central and South American operations began in Mexico in the late 1970s, and by the early 1980s in Caracas, Venezuela, Santiago, Chile and Buenos Aires, Argentina add something

 

During the 1970s, output included its "Hold the pickles, hold the lettuce add something

 

During the 1970s, structural deficiencies in Burger King's franchise system became increasingly problematic for Pillsbury add something

 

Pillsbury management tried several times to restructure Burger King in the late 1970s and early 1980s add something

 

The 1970s were the "Golden Age" of Burger King advertising, but beginning in the early 1980s, the company's advertising began to lose focus; a series of less successful ad campaigns created by a procession of advertising agencies continued for the next two decades add something

 

The company's owners, William and James Trotter, made several moves to take over or acquire Burger King during the 1970s, all of which were spurned by Pillsbury add something

 

Wetson's - McDonald's and Burger King entered the New York City market in the early 1970s and Wetson's struggled against the larger national chains


1971

When the company set about establishing operations down under in 1971, it found that its business name was already trademarked by a takeaway food shop in Adelaide add something

 

Hungry Jack's - The first Australian franchise of Burger King Corporation was established in Innaloo, Perth on 18 April 1971, under the auspices of Cowin's new company Hungry Jack's Pty, Limited


1978

As part of the franchising reorganization segment of Operation Phoenix, Donald N. Smith initiated a restructuring of future franchising agreements in 1978 add something

 

The menu component of Donald Smith's Operation Phoenix was initiated in 1978 and lead to the addition of the Burger King Specialty Sandwich line in 1979 add something

 

The most prominent change came in 1978, when Burger King hired McDonald's executive Donald N. Smith to help revamp the company add something


1980

Chart House eventually spun off its Burger King operations in the early 1980s into a holding company called DiversiFoods, which in turn was acquired by Pillsbury in 1984 and absorbed into Burger King's operations add something

 

Starting in the early 1980s and running through approximately 2001, BK engaged a series of ad agencies that produced many unsuccessful slogans and programs, including its biggest advertising flop "Where's Herb-" add something

 

Herman Cain - At age 36, Cain was assigned in the 1980s to analyze and manage 400 Burger King stores in the Philadelphia area

 

Herman Cain - During the 1980s, his success as a business executive at Burger King prompted Pillsbury Company to appoint him as chairman and CEO of Godfather's Pizza, in which capacity he served from 1986 to 1996

 

Lea Thompson - She moved to New York at age 20 and performed in a number of Burger King advertisements in the 1980s along with Sarah Michelle Gellar and Elisabeth Shue, her eventual co-star in "Back to the Future Part II" and "Back to the Future Part III"


1982

BK's early success in the field was overshadowed by a 1982 deal between McDonald's and the Walt Disney Company to promote Disney's animated films beginning in the mid-1980s and running through the early 1990s add something

 

Beginning in 1982, BK and its franchisees began operating stores in several East Asian countries, including Japan, Taiwan, Singapore and South Korea add something


1983

Besides the addition of the Croissan'Wich in 1983, the breakfast menu remained almost identical to the McDonald's offerings until a menu revamp in 1985 add something


1984

Brinker left Burger King in 1984, to take over Dallas-based gourmet burger chain Chili's add something


1986

Pumper Nic - When McDonald's and Burger King opened their first venues in the country in 1986 and 1989 respectively, Pumper Nic was forced to change its logo and have its name shortened to "Pumper" due to a lawsuit by Burger King


1988

By 1988, parent company Pillsbury had relaxed many of Smith's changes, scaled back on the construction of new locations which resulted in stalled growth of the brand add something

 

InterContinental Hotels Group - As GrandMet focused its core business and expanded into fast food through the purchase of Burger King, it sold IHC to Japanese based Saison Group in 1988

 

Grand Metropolitan - It entered the fast food industry by buying the Pillsbury Company and with it the Burger King chain in 1988


1990

After the expiration of the trademark in the late 1990s, Burger King unsuccessfully tried to introduce the brand to the continent add something

 

Dan Cortese - During Burger King's "Your Way, Right Away" advertising campaign during the 1990s, Cortese was hired as the fast-food company's official spokesperson


1991

Hungry Jack's - In 1991, Hungry Jack's Pty Limited renewed its franchise agreement with Burger King Corporation which allowed the Hungry Jack's to license third party franchisee; however, one of the conditions of the agreement was that Hungry Jack's had to open a certain number of stores every year for the term of the contract


1992

Pete Junior - In 1992, Burger King released a figure of PJ, as part of their 'Goof Troop Bowlers' set, that when pulled back, would race forward

 

Burger Ranch - In 1992, when Burger King entered the Israeli market, it discussed a deal with Burger Ranch chain but the talks failed


1994

In 1994, Disney switched from McDonald's to Burger King, signing a 10-movie promotional contract which would include such top 10 films as "Aladdin" , "Beauty and the Beast" , "The Lion King" , and "Toy Story" add something


1995

Casey Kasem - He quit the Scooby-Doo show in 1995 when asked to voice Shaggy in a Burger King commercial, returning in 2002 after negotiating to have Shaggy become a vegetarian

 

NEMCO-JRR Motorsports - NEMCO began running the 87 truck in 1995 with John Nemechek driving with sponsorship from Burger King and Delco Remy America


1996

Hungry Jack's - In 1996, shortly after the Australian trademark on the Burger King name lapsed, Burger King Corporation made a claim that Hungry Jack's had violated the conditions of the renewed franchise agreement by failing to expand the chain at the rate defined in the contract and sought to terminate the agreement


1997

The parental disregard of the Burger King brand continued through Grand Metropolitan's merger with Guinness in 1997, when the two organizations formed the new holding company Diageo add something

 

Casey Kasem - In 1997, Kasem's quit his role as Shaggy in a dispute over a Burger King commercial, with Billy West and Scott Innes taking over

 

Hungry Jack's - Under the aegis of this claim, Burger King Corporation in partnership with Royal Dutch Shell's Australian division Shell Company of Australia Ltd., began to open its own stores in 1997 beginning in Sydney and throughout the Australian regions of New South Wales, Australian Capital Territory, Victoria and Tasmania


1998

The tiered menu was replaced with a more standard value menu in 1998, while the value meals were separated into their own menu segment add something


1999

A partnership in association with the Pokémon franchise at the height of its popularity in 1999 was tremendously successful for the company, with many locations rapidly selling out of the toys and the replacements add something

 

Burger King Israel - In the summer of 1999, a Burger King franchise opened a store in the West Bank settlement of Ma'aleh Adumim

 

Hungry Jack's - While Burger King has updated its logo to the "blue crescent" design in all other markets from 1999, the Hungry Jack's logo is still based on the previous 1996 revised Burger King bun-halves logo, employing the simpler bun-and-filling motif


2000

The Jimmy Fund - Since 2000, during August and September Burger King has sold a series of scratch tickets with all proceeds going to the Jimmy fund

 

Backstreet Boys - In January 2000, the Backstreet Boys signed a deal with Burger King

 

Backstreet Boys - In August 2000, it was announced that the deal would include three TV commercials featuring the Backstreet Boys, and a promotion, which was the inclusion of an exclusive "Backstreet Project" Cyber Crusader toy in each Burger King Big Kids Meal and Kids Meal

 

Backstreet Boys - A song completed during the July recording sessions, "It's True", was released on August 28, 2000 in a compilation album sold exclusively at Burger King restaurants, titled "For the Fans"


2001

By 2001 and after nearly 18 years of stagnant growth, the state of its franchises was beginning to affect the value of the company add something

 

Due to high competition, all of the Japanese locations were closed in 2001; however, BK reentered the Japanese market in June 2007 add something

 

Hungry Jack's - As a result of Burger King's actions, Hungry Jack's owner Jack Cowin and his company Competitive Foods Australia, began legal proceedings in 2001 against the Burger King Corporation, claiming Burger King Corporation had violated the conditions of the master franchising agreement and was in breach of the contract

 

Jumbo King - Established in 2001 by husband and wife Dheeraj and Reeta Gupta, the company was inspired by the fast food business model of McDonald's and Burger King

 

Taco Cabana - In 2001 the company was delisted when it became a privately held, wholly owned subsidiary of Carrols Restaurant Corporation, one of the largest Burger King franchisees and owner of Pollo Tropical

 

Potato - McDonald's, Burger King, &Frito-Lay, and Procter & Gamble announced they would not use genetically modified potatoes, and Monsanto published its intent to discontinue the line in March 2001


2002

In 2002 and 2006, BK revamped its value menu, adding and removing several different products such as chili and its Rodeo Cheeseburger add something

 

Over the next half century, the company would change hands four times, with its third set of owners, a partnership of TPG Capital, Bain Capital, and Goldman Sachs Capital Partners, taking it public in 2002 add something

 

Prior to the moving to its current headquarters in 2002, Burger King had considered moving away from the Miami area; Miami-Dade County politicians and leaders lobbied against this, and Burger King stayed add something

 

Shortly after the acquisition of Burger King by TPG Capital, L.P. in 2002, its new CEO Brad Blum set about turning around the fortunes of the company by initiating an overhaul of its flailing advertising programs add something

 

Hungry Jack's - After Burger King Corporation lost the case, it decided to terminate its operations in the country and in July 2002 the company transferred its assets to its New Zealand franchise group, Trans-Pacific Foods

 

On Monday July 8, 2002, 130 employees began working at the Burger King headquarters with the remainder moving in phases in August 2002 add something

 

Burger King Holdings is the parent company of Burger King, known as Burger King Corporation and abbreviated BKC, and is a Delaware corporation formed on July 23, 2002 add something

 

Bain Capital - New York Times, July 26, 2002 However, in November the original transaction collapsed, when Burger King failed to meet certain performance targets

 

TPG Capital - New York Times, July 26, 2002 However, in November the original transaction collapsed, when Burger King failed to meet certain performance targets


2003

To better appeal to a more adult palate and demographic, BK introduced several new products to its menu in 2003, including several new or revamped chicken products, a new salad line and its BK Joe brand of coffee add something

 

Hungry Jack's - Trans-Pacific Foods administered the chain's 81 locations until September 2003 when the new management team of Burger King Corporation reached an agreement with Hungry Jack's Pty Ltd to re-brand the existing Burger King locations to Hungry Jack's and make HJP the sole master franchisee of both brands


2004

Chad Michael Murray - Murray clarified in a 2004 interview, "I got jumped in a Burger King when I was 18 and had my nose put on the other side of my face


2005

Hungry Jack's - Hungry Jack's breakfast menu, introduced in late 2005 in three states and the other states the following year in 2006, bears little resemblance to Burger King's US breakfast menu

 

Burger Ranch - In 2005, after Burger King declared bankruptcy, it was purchased by Orgad Holdings

 

Veggie burger - In the United States as of April 2005, veggie burgers were available in Burger King restaurants and those of its franchise Hungry Jack's


2006

The new owners rapidly moved to revitalize and reorganize the company, culminating with the company being taken public in 2006 with a highly successful initial public offering add something

 

Michael Waltrip Racing - Bill Elliott drove the Monte Carlo in five races in 2006 with sponsorship from Burger King

 

Bain Capital - In February 2006, Burger King announced plans for an initial public offering

 

TPG Capital - In February 2006, Burger King announced plans for an initial public offering

 

Charlie LeDuff - From August to November 2006, LeDuff wrote an eight-part series, "American Album", whose topics included "a Latina from the rough side of Dallas" who "works the lobster shift at a Burger King," a Minuteman and an Alaska national guardsman believed to be the first Inuit, or Eskimo, killed because of the Iraq war


2007

Lauren Jones - She has appeared in numerous advertising campaigns, including Axe deodorant, Burger King, Coppertone sunscreen and Met-Rx, of which Jones is an endorser, holding the title of "Miss Met-Rx 2007"

 

Goldman Sachs - It expanded its investments in companies to include Burger King, &McJunkin_Corporation, and in January 2007, Alliance Atlantis alongside CanWest Global Communications to own sole broadcast rights to the all three "CSI" series

 

Trans fat - In response to a May 2007 lawsuit from the Center for Science in the Public Interest, Burger King announced that its 7,100 US restaurants would begin their switch to a menu containing zero grams of trans fat oil by the year 2008

 

Regan Burns - In December 2007, he appeared as a cashier in a corporate stunt by Burger King titled "Whopper Freakout" where a United States Burger King franchise informs its customers the signature Whopper has been discontinued


2008

Over a 10-year period starting in 2008, Burger King predicted 80 percent of its market share would be driven by foreign expansion, particularly in the Asia-Pacific and Indian subcontinent regional markets add something

 

While Burger King lags behind McDonald's in international locations by over 12,000 stores, as of 2008 it had managed to become the largest chain in several countries including Mexico and Spain add something

 

Burger Ranch - In 2008, Orgad Holdings bought out Burger King Israel for over NIS 100 million

 

Michael Waltrip Racing - Sponsors Burger King and Dominos pulled their sponsorship for 2008

 

Seth MacFarlane - On September 10, 2008, MacFarlane released a series of webisodes known as "Seth MacFarlane's Cavalcade of Cartoon Comedy" with its animated shorts sponsored by Burger King and released weekly


2009

Lance LeGault - From 2009 to 2010, he performed voiceover work for Burger King, with the then-new "Angry Whopper" burger

 

Mudflap (Transformers) - Skids and Mudflap appeared in commercials for Burger King during the release of the 2009 film


2010

The company develops new products and deploys them after presenting them to its franchises for approval per a 2010 agreement between itself and the franchise ownership groups add something

 

BMW in Formula One - After running a blank livery for the first four races of the 2010 season, the team finally announced a sponsorship deal with the Burger King fast food franchise at the Spanish and European Grands Prix

 

Sauber - After running a blank livery for the first four races of the 2010 season, the team finally announced a sponsorship deal with the Burger King fast food franchise at the Spanish and European Grands Prix

 

Burger Ranch - In 2010, it announced that Burger King would be re-branding as Burger Ranch

 

Burger King Israel - In 2010, it announced that Orgad Holdings would be re-branding Burger King Israel as Burger Ranch

 

Cibernetico - In August, 2010 Cibernético was featured in a national television commercial in Mexico for the fast food franchise Burger King

 

Harvey's - While Burger King did offer more traditional breakfast options such as fried eggs in the past, they have been phased out by the year 2010


2011

Beginning in 2011, the company began to move away from the previous male-oriented menu and introduce new menu items, product reformulations, and packaging as part of 3G Capital's restructuring plans of the company add something

 

Taco Cabana - In 2011, Carrols Restaurant Corp. announced its intentions of separating its Hispanic brands and Burger King restaurant business into two separate public companies

 

The first major item to be introduced was a reformulation of its BK Chicken Tenders product in March 2011 add something

 

By April 2011 the new ownership completed the restructuring of Burger King's corporate management and Chidsey tendered his resignation, leaving Behring as current CEO and chair add something


2012

At the end of fiscal year 2012, Burger King reported it had almost 12,700 outlets in 73 countries; of these, 66 percent are in the United States and 95 percent are privately owned and operated with its new owners moving to an entirely franchised model by the end of 2013 add something

 

Fried chicken - In 2012, Burger King received criticism over a commercial which featured Mary J. Blige singing about a crispy chicken wrap due to the racial stereotypes surrounding fried chicken

 

The project, which began in April 2012, saw the company divest corporate owned locations in Florida, Canada, Spain, Germany and other regions add something

 

Jollibee - As of end-September 2012, Jollibee was operating 2,040 stores in the Philippines for all of its brands: 765 for Jollibee, 383 for Chowking, 201 for Greenwich, 209 for Red Ribbon, 457 for Mang Inasal and 25 for Burger King


2013

At the end of fiscal year 2013, Burger King reported it had over 13,000 outlets in 79 countries; of these, 66 percent are in the United States and 99 percent are privately owned and operated with its new owners moving to an entirely franchised model by the end of 2013 add something

 

Marseille Provence Airport - From 2013 the airport proposes a new commercial offer, with 30 new shops and restaurants, among which the first Burger King shop in France since 1997

 

Halo Burger - In January 2013, Halo Burger's Fenton location moved to a former Burger King building on Leroy Street

 

Burger King Israel - In July 2013 it was announced that Burger King is attempting to return to Israel, three years after leaving the country

 

Burger King Israel - In July 2013, it was announced that Burger King was attempting to re-enter Israel

 

Huddersfield - In October 2013 it was announced that a small Morrisons store would be opening in the town centre located in the building previously occupied by Burger King


2014

Smashburger - The restaurant had an estimated 0,2 percent U.S. market share in 2014, compared to 1,4 percent for Five Guys and a combined 71 percent for McDonald's, Wendy's and Burger King

 

In August 2014 the future of the company's Miami headquarters was again in doubt as reports surfaced Burger King was in talks with Tim Hortons about buying the Canadian restaurant chain, with a view to relocating its headquarters to Canada where the corporate tax rate is lower add something

 

In August 2014, 3G announced that it planned to acquire the Canadian restaurant and coffee shop chain Tim Hortons and merge it with Burger King with backing from Warren Buffet's Berkshire Hathaway add something

 

Richard Blackwood - In August 2014, Blackwood reappeared on British TV as the face of Burger King


2015

At the end of fiscal year 2015, Burger King reported it had over 15,000 outlets in 100 countries add something

 

Zero-hour contract - In 2015, Campbell Live revealed that large corporate hospitality companies such as Burger King and McDonalds, KFC, Starbucks, Pizza Hut, Carl's Jr. , Sky City and Hoyts, all participate in such practice in order to further reduce costs, despite over-staffing and/or gaining record profits

 

Burger Ranch - The proposed sale failed, but Burger King was relaunched in Israel in December 2015


2016

Cary, Illinois - In the summer of 2016, Burger King opened its first ever drive-thru only restaurant in Cary

 

Newtownards - However, as of April 2016, only Tesco Extra, Matalan, Discount NI, Home Bargains and Burger King have been completed

 

As of September 30, 2016, Burger King reported it had 15,243 outlets in 100 countries add something

 

As of December 31, 2016, Burger King reported it had 15,738 outlets in 100 countries add something


2017

Popeyes Louisiana Kitchen - On February 13, 2017, Restaurant Brands International, owner of Burger King and Tim Hortons, is reportedly in talks to acquire Popeyes

 

AFC Enterprises - On February 13, 2017, Reuters reported that Restaurant Brands International, owner of Burger King and Tim Hortons, was in talks to buy Popeyes


2019

In February 2019, the company launched an advertising campaign called "Eat Like Andy" add something