Northrop Grumman
(Retail and On-line shopping)
(Finance and Banking)
Rudy Giuliani

See also


Knowledge Identifier: &lifeLock



American identity theft protection company based in Tempe, Arizona add

Category: Business

Founded in 2005.

Countries: (46%), United States (38%), Jersey (15%)

Main connections: Northrop Grumman, Shopify, DocuSign

Linked to: American Express, Experian, Northrop Grumman, TransUnion




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Lifelock was co-founded in 2005 by Robert J. Maynard add something


This service was used three times from 2005 to 2007 add something


In 2007, the "Phoenix New Times" reported that the services LifeLock provides are available for free simply by making phone calls add something


In total, Davis was a victim of identity theft 13 times during 2007 and 2008 as a result of the advertising campaign - with the total losses in the low thousands of dollars add something


Robert J. Maynard, Jr., one of the co-founders of the company, resigned in June 2007 amid questions about his past and the integrity of his story regarding his founding of Lifelock add something


These findings were confirmed in 2008 by KGO-TV in San Francisco add something


In February 2008, the credit information company Experian sued LifeLock for fraud and false advertising add something


In December 2008 LifeLock entered into an agreement with TransUnion, one of the three main credit bureaus, to automate the process of alerting customers of potential unauthorized access via their credit reports add something


As part of a 2009 settlement, LifeLock set up a new proprietary service that does not rely on setting fraud alerts add something


In June 2009, the WNBA's Phoenix Mercury and LifeLock entered into a multi-year marketing partnership to launch the first branded jersey in WNBA. LifeLock has an ongoing relationship with American Airlines via their AAdvantage program as well as a partnership program with Northrop Grumman add something


Former New York City Mayor Rudy Giuliani is the pitchman and is doing TV commercials for the company in 2013 add something


LifeLock was awarded the Gold and Excellence awards by Top Ten Reviews in 2014 add something


In January 2014, LifeLock announced a new television commercial, called "Do Your Thing," and a redesigned company logo add something


As of February 2014, LifeLock has 3 million subscribers add something


In February 2014, LifeLock partnered with the National Parent Teacher Association with the goals of helping kids learn safe online habits add something


LifeLock temporarily removed the app from mobile stores in May 2014 when the company learned that certain parts of the app were not in compliance with payment industry standards add something


In July 2015, CNN reported FTC and 35 State Attorneys General deemed LifeLock violated a previous settlement with the Federal Trade Commission add something


As of 20 November 2016, it is a subsidiary of Symantec add something


As of 9 February 2017, it is a subsidiary of Symantec add something


Bessemer Venture Partners - As of 2019, the firm had invested in over 120 IPOs, including Shopify, Yelp, LinkedIn, Skype, LifeLock, &Twilio, SendGrid, DocuSign,, Box and VeriSign